Marketing for Small Business

I've been to workshops and seminars talking about how important branding is. To be honest, after all those, it was still very hard and confusing for me to think of a brand. What does it mean? How do I want to be perceived? What message should I send to my potential clients?

One idea was to ask a friend to ask them to tell you 5 adjectives about who you are. Some said look through your pictures and write down 5 adjectives. All these exercises seem very straight forward and easy, but boy was it hard?! It was way easier said than done.

This past week, I met Rebecca Blackwell. Rebecca helps small business come up with marketing plans. And I am in love with her!! She spoke my language. She made it so easy to understand how to come up with a brand. The woman is a genius!! She is filled with ideas. I wish I can talk to her everyday to get energized. :) She helped me really understand who I am, and now I'm very clear of what my brand should be. Did I mention I'm in love with her? I think all small businesses need to give her a ring because she have so many great ideas that will save you a ton of time and money.